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Privacy Policy

Last updated: August 13, 2025

1. Introduction

At MathsMayhem, we are committed to protecting your privacy and the privacy of children who use our service. This Privacy Policy explains how we collect, use, and safeguard your information when you use our educational platform.

🛡️ Child Safety First: We comply with COPPA (Children's Online Privacy Protection Act) and GDPR regulations to ensure the highest level of protection for children's data.

2. Information We Collect

Personal Information

  • Account Information: Name, email address, year level
  • Profile Data: Avatar selection, learning preferences
  • Parental Information: Parent/guardian email for accounts under 13

Educational Data

  • Learning Progress: Quiz scores, game results, lesson completion
  • Performance Analytics: Time spent, questions answered, improvement tracking
  • Achievement Data: Badges earned, streaks, points accumulated

Technical Information

  • Device Data: Browser type, operating system, device specifications
  • Usage Analytics: Pages visited, features used, session duration
  • Cookies: Essential cookies for functionality and preferences

3. How We Use Your Information

Educational Purposes

  • Provide personalized learning experiences
  • Track educational progress and suggest improvements
  • Generate progress reports for parents and educators
  • Adapt content difficulty based on performance

Service Operations

  • Maintain and improve our platform
  • Provide customer support
  • Process subscription payments
  • Send important service notifications

Safety and Security

  • Protect against fraud and abuse
  • Ensure child safety online
  • Comply with legal obligations

4. Information Sharing and Disclosure

🔒 We DO NOT sell, trade, or otherwise transfer children's personal information to third parties for marketing purposes.

We may share information only in the following limited circumstances:

  • With Parents/Guardians: Progress reports and account activity for child accounts
  • Service Providers: Trusted partners who help operate our platform (under strict confidentiality agreements)
  • Legal Requirements: When required by law or to protect safety
  • Business Transfer: In the unlikely event of a merger or acquisition (with continued privacy protection)

5. Data Security

We implement industry-standard security measures to protect your information:

  • Encryption: All data is encrypted in transit and at rest
  • Access Controls: Limited access to personal data on a need-to-know basis
  • Regular Audits: Security assessments and vulnerability testing
  • Secure Infrastructure: Hosting on secure, compliant platforms
  • Employee Training: Regular privacy and security training for staff

6. Your Rights and Choices

For All Users

  • Access: Request a copy of your personal data
  • Correction: Update or correct inaccurate information
  • Deletion: Request deletion of your account and data
  • Portability: Export your data in a common format

For Parents/Guardians

  • Review your child's personal information
  • Request deletion of your child's account
  • Refuse further collection or use of your child's information
  • Set privacy preferences for your child's account

7. Data Retention

We retain information only as long as necessary to provide our services and comply with legal obligations:

  • Active Accounts: Data retained while account is active
  • Deleted Accounts: Most data deleted within 30 days of account deletion
  • Educational Records: May be retained longer for legitimate educational purposes
  • Legal Requirements: Some data may be retained to comply with legal obligations

8. Cookies and Tracking

We use cookies and similar technologies for:

  • Essential Cookies: Required for basic site functionality
  • Preference Cookies: Remember your settings and preferences
  • Analytics Cookies: Help us improve our service (anonymized data only)

You can control cookies through your browser settings, though some features may not work properly if cookies are disabled.

9. International Data Transfers

Your data may be transferred to and processed in countries other than your own. We ensure appropriate safeguards are in place to protect your data in accordance with applicable privacy laws.

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify users of any material changes by posting the new Privacy Policy on this page and updating the "Last updated" date.

11. Contact Us

If you have any questions about this Privacy Policy or our privacy practices, please contact us:

Email: privacy@mathsmayhem.com

Support: support@mathsmayhem.com

Address: MathsMayhem Ltd, London, United Kingdom

Data Protection Officer: dpo@mathsmayhem.com